Case study

Laura Ashley

Helping identify cost saving opportunities in sea freight

On completion of this analysis significant benefits were identified from packaging change. In addition, JRC helped Laura Ashley to gain a greater understanding of individual vendor capabilities, packaging usage and other market segments.

Business Challenge

Key motivators for Laura Ashley included product development to meet the needs of target customers through focusing on signature product ranges, however Laura Ashley identified a number of inefficiencies in their supply chain due to their extensive product portfolio. JRC were asked to undertake an assessment of packaging related handling issues within the Warehousing operation and Distribution chain, to identify opportunities and approach for performance improvement.