Case study

Sealed Air

Testing and model building to help Sealed Air packaging

Technical life cycle data was analysed and combined with transit and drop testing to identify the characteristics of each protective packaging material. This information was then converted into model to ascertain the ideal packaging to deliver a product safely from manufacturer to consumer.

Business Challenge

In an environmentally sensitive world produces of secondary packaging face a challenge in demonstrating the function of their product versus the risk of damage and waste. Sealed Air need to demonstrate the sustainability of their products in order to encourage sales, however false or unsubstantiated ‘green claims’ are risky territory.